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Inside Diddy’s Shrinking Empire: How Much Money He Lost

Inside Diddy’s Shrinking Empire: How Much Money He Lost

Inside former billionaire Diddy's shrinking empire: how much money he lost

Sean “Diddy” Combs Dia Dipasupil/Getty Image

Sean “Diddy” CombsThe empire – encompassing everything from record labels to alcohol brands to media and television – is crumbling amid numerous high-profile lawsuits and federal criminal charges charges of racketeering and sex trafficking were brought against him.

Prosecutors pointed to Diddy’s extensive wealth as reason to deny him bailas a judge ruled in September, arguing that it created a potential flight risk with the possibility of fleeing the country undetected. However, according to a report from New York Timespublished on Saturday, October 26, the disgraced music mogul’s wealth may be turning into rags before his eyes.

“I deeply believe he was once a billionaire” – journalist and former journalist Forbes editor Zack O’Malley Greenburgwho was investigating Diddy’s finances, told the outlet. “I firmly believe he is gone now.” Report from Forbes in June, he estimated Diddy’s net worth at $400 million, up from $740 million in 2019.

“Nas” weekly. asked Diddy’s representatives for comment.

A timeline of Diddy's legal problems and accusations, from Cassie's lawsuit to his multiple arrests

Related: A timeline of Diddy’s legal troubles, accusations and arrests

INF/INSTAR Sean “Diddy” Combs has been under investigation for at least a year after he was accused of sexual assault by multiple people. The rapper and music mogul, 54, made headlines in November 2023 after his ex-girlfriend Cassie accused him of sexual abuse in a shocking lawsuit. She accused Diddy of beating her, forcing her to (…)

As for his real estate properties, Diddy’s Los Angeles mansion is on the market for $61.5 million and his home in Miami Beach, Florida is valued at $48.5 million. His lawyers had hoped to use the Miami Beach home as collateral when they proposed a $50 million bond in September, which was rejected by the court.

After questioning, Diddy pleaded not guilty to all charges twice denied bail. He was committed to the Metropolitan Detention Center in Brooklyn, New York until his trial on May 5, 2025

“We are disappointed in the decision to continue what we believe is an unfair prosecution of Mr. Combs by the U.S. Attorney’s Office” – Diddy’s lawyer Marek Agnifilo he said Us in September. “Sean “Diddy” Combs is a music icon, self-made entrepreneur, family-loving and proven philanthropist who has spent the last 30 years building an empire, adoring his children and working to uplift the black community.”

Read on for a closer look at Diddy’s shrinking empire:

Ciroc and DeLeón partnership

Diddy’s main activity was his cooperation with the liquor company Diageo, thanks to which he began promoting its Ciroc vodka brand almost 15 years ago. After about five years of collaboration, he and Diageo jointly purchased DeLeón tequila.

However, in 2023, Combs sued Diageo, charging that the company labeled Ciroc and DeLeón as “black brands” that were only sold in “urban areas”. Diageo denied these allegations. A Diageo executive wrote in a court filing that the company paid Diddy nearly $1 billion during the relationship.

Diddy’s ex-girlfriend at the time Cassie (full name Cassie Ventura), whom he dated for 11 years until 2018, filed a lawsuit against him with accusations of rape and molestation, which Diddy denied. The lawsuit has since been settled for an undisclosed amount, with Cassie’s legal team claiming that Diddy offered “eight figures to silence her,” which she turned down.

Another aspect of Diddy’s dispute with Diageo was whether he should continue to represent DeLeón, with Diageo’s lawyers arguing that it would be “impossible” for him to “continue to be the ‘face’ of anything.”

However, Diddy and the liquor company inevitably resolved their differences and the lawsuits were dismissed. As of 2024, Diageo is the sole owner of Ciroc. Diddy also sold his half to DeLeón for approximately $200 million per person New York Times.

Rewolucja Media Company

Earlier this year, it was reported that Diddy did sold his large shares in Revolt TV for an undisclosed amount to an anonymous buyer after his homes in Miami and Los Angeles were sold raided by federal agents March 25. He stepped down as president of the media company in November last year.

Diddy’s music catalog

Outside of alcohol and television, Diddy has made a name for himself in the music industry as both a producer and rapper, credited with discovering artists such as Notoriously BIG, Mary J. Blige AND Usher through his record label Bad Boy Entertainment.

However, the value of his music catalog has been declining over the years and it no longer generates much income for the mogul, partly because Diddy no longer has the rights to some of his most popular records. Earlier this month Billboard Diddy is estimated to earn approximately $1.25 million annually from recording and music publishing rights.

According to New York TimesIf Diddy ever decided to sell his music catalog, it would be extremely difficult and its value would only be reduced by the negative publicity generated by his legal problems.

If you or someone you know has been a victim of sexual violence, please contact: National sexual violence hotline at 1-800-656-HOPE (4673).